Video podcasting has become a standard content format for B2B brands. LinkedIn, YouTube, and even podcast platforms now surface video content alongside audio, and audiences increasingly expect to see the conversation, not just hear it.
That shift means most B2B podcast teams now need a video editor in their production stack, even if they started with audio-only. This guide covers what to look for, which tools fit which workflows, and how to think about video editing without overcomplicating a production process that already works.
If you already have an audio editing workflow, you might wonder whether you can extend it to cover video. Sometimes yes, sometimes no.
Audio editors (Audacity, Adobe Audition, GarageBand) handle waveforms and audio tracks. They don't process video files, which means they can't produce the final output for a video podcast.
Video editors (Descript, DaVinci Resolve, CapCut, Adobe Premiere) handle both video and audio tracks. They can trim footage, cut between camera angles, add lower thirds and captions, and export a finished video file ready for YouTube or LinkedIn.
For teams producing both audio and video episodes from the same recording, a video editor that also handles audio well is the better single-tool solution. For teams that produce audio-only episodes with occasional short video clips for social, a video editor just for clips may be enough.
Most B2B podcast teams that produce video efficiently use a three-layer stack:
The video editor is the second layer. Its job is to take raw footage from the recording session and produce a finished video that looks and sounds like a professional production.
Descript is the most used video editor in the podcast production world, and it earns that position. Transcript-based editing applies to video just as it does to audio: cut a sentence from the transcript and the corresponding video clip is removed automatically.
For B2B teams where the host or producer does their own editing, Descript's approach is significantly faster than manual timeline editing in a traditional tool. You edit in reading speed, not scrubbing speed.
Additional features relevant to video podcasting include auto-captioning (useful for LinkedIn and YouTube), AI-generated filler-word removal, and basic screen recording for content that includes product demos or slide presentations.
Paid plans start at around $24 per month per user. For teams editing multiple episodes per month, this is typically the most efficient tool per hour of production saved.
CapCut has grown from a consumer social video app into a capable video editor used by content teams at B2B companies. It handles multi-track video editing, auto-captions, aspect ratio conversion (which matters when you need both a widescreen YouTube version and a vertical LinkedIn clip), and AI-powered background removal.
The free tier is genuinely useful and covers most basic editing needs. Paid plans unlock more AI features and remove watermarks from exports.
CapCut is faster for clip creation and social-first content than it is for full-episode editing. B2B teams that use a separate tool for full-episode production and CapCut for the short video clips they post to LinkedIn have found a workable split. For teams that want a single tool that handles everything, it's less ideal.
Best for: Short video clips for LinkedIn and social, or teams that prioritize fast turnaround over fine editing control.
DaVinci Resolve is the professional standard in video editing and color grading. The free version is fully capable for podcast video production and includes Fairlight, a professional-grade audio workstation, built in.
For B2B teams that also do brand videos, product demos, or other high-production content alongside their podcast, DaVinci Resolve's capabilities extend well beyond podcast editing. It handles multi-camera editing (useful if you record with multiple camera angles), color correction, and advanced audio post-production in one application.
The learning curve is significant. Teams without a dedicated video editor or someone willing to invest time in the tool will find it slower than Descript for a typical interview episode.
Best for: Teams with a dedicated editor or those producing high-production-value content alongside their podcast.
Adobe Premiere Pro is the industry-standard non-linear video editor and the tool most professional video producers know. For B2B teams with an Adobe Creative Cloud subscription, it's already paid for.
Premiere integrates directly with Adobe After Effects (for motion graphics, lower thirds, and intros) and Adobe Audition (for audio post-production), making it the most integrated option for teams already in the Adobe ecosystem.
For podcast editing specifically, Premiere is more powerful than necessary for simple interview-format content. It shines for teams producing branded show intros, complex multi-camera setups, or video content that requires advanced post-production.
Best for: Teams already using Adobe Creative Cloud, or those producing high-complexity video content.
Riverside's built-in editor is limited compared to dedicated video editing tools, but it covers the basics: trim, cut, add captions, and export. For teams that record in Riverside and want to minimize tool switches, it handles simple editing without leaving the platform.
It's not a replacement for Descript or DaVinci Resolve for complex editing, but it works for teams that want to ship clean video content quickly without learning a separate tool.
One feature that B2B teams frequently underestimate in a video editor is captioning. LinkedIn and YouTube both surface content with captions to a larger audience, and captions make your content accessible to viewers who watch with sound off (which is most of them on mobile).
Tools like Descript and CapCut generate auto-captions as a built-in feature. If you're using a tool that doesn't, services like Rev can produce accurate caption files (SRT format) that most video editors accept for import.
For B2B teams already investing in podcast transcription, the transcript can often be exported as a caption file and synced to the video, eliminating the need for a separate captioning step.
The best video editor is the one your team will actually use consistently. A tool that sits unused because it's too complex is worth less than a simpler tool that ships content every week.
For most B2B podcast teams: Descript handles the full workflow with the least friction. DaVinci Resolve is the right call if you have a dedicated editor and want professional output. CapCut fills the gap for short-form social clips.
For the audio production side of the equation, the best audio software guide covers the tools that complement your video editing workflow.
If the video editing process is more friction than your team wants to absorb, Podsicle Media handles video podcast production as part of a done-for-you service. From recording coordination to final edited video, the production work stays off your plate.
Schedule a call to see what fully managed video podcast production looks like for your brand.
